About
About Fifty
At Fifty by Ashhar, we believe true craftsmanship thrives in restraint. In a world of excess, we choose intention creating only fifty pairs of each article, no more, no less. This limitation is not marketing; it is our commitment to quality, individuality, and respect for an age‑old craft.
Each pair of shoes is the result of deep knowledge, practiced hands, and an unwavering dedication to traditional shoemaking. We work true to the classical art form, where patience matters and shortcuts have no place. From pattern to finish, every step is carefully executed to ensure balance, comfort, and longevity.
We strongly believe that a great shoe begins with its foundation. That’s why our shoe lasts are handcrafted, shaped with precision and experience rather than mass-produced molds. This allows us to achieve a fit and form that feels personal, refined, and enduring.
Our collections are released in limited drops, and each drop is available strictly through prebooking. This approach allows us to focus fully on craftsmanship, avoid overproduction, and ensure that every pair receives the attention it deserves.
Beyond our drops, we also offer custom orders for those seeking something truly personal whether it’s a specific leather, fit, or design detail. Every custom pair carries the same philosophy: thoughtful design, honest materials, and skilled hands.
At Fifty by Ashhar, we don’t chase trends. We preserve tradition, honor craftsmanship, and create shoes meant to be worn, lived in, and valued one of fifty.
